An Embracing Spatial Experience

The leading producer of exclusive wooden flooring, Dinesen turned to OEO Studio to help conceive and design their new showroom in a historic setting by the lakes in Copenhagen. The result is a unique universe that captures the Dinesen spirit and transforms it into a fully embracing spatial experience, highlighting a bold new direction and showcasing the perfect simplicity of Dinesen’s wooden flooring.

The 600m2 showroom is divided into two parts. One section highlights the exclusivity of the wide and lengthy solid wooden floorboards that Dinesen is especially celebrated for. Entering is like visiting a private apartment complete with ballroom, dining area, library and kitchen. The other section offers a playful, raw-edged universe that reflects a more creative aspect of the Dinesen concept, featuring planks in a variety of dimensions, hues and finishes. The gallery space is defined almost throughout by a large wooden structure that offers a play of light and shadow. The essence of the Dinesen universe is further emphasised by the many bespoke details, the fine craftsmanship and the handcrafted wooden furniture and interiors, which have all been designed especially for Dinesen by OEO Studio.

Year of completion: 2014